We are currently recruiting for a Senior Customer Marketing Executive to join the Customer Marketing team and play a key role in shaping the future of our CRM strategy.
Reporting into the Head of Customer Marketing, the role will be responsible for building, delivering, and optimising our client-side CRM programs, with a focus on driving engagement and conversion. The ideal candidate will possess strong copywriting skills, technical aptitude with experience using marketing automation software, and a proven track record of success in CRM.
Core Responsibilities:
- Implement and optimize automated lifecycle communications to nurture leads and engage customers throughout their journey.
- Develop and execute targeted CRM campaigns to promote our services to specific customer segments.
- Manage customer service notifications
- Develop creative assets to help to increase conversion through the sales funnel and maintain high levels of customer engagement
- Identify and build targeted customer audiences
- Put into practice a comprehensive optimisation/test & learn plan
- Perform regular post-campaign analysis and present performance back to internal stakeholders.
- Staying up to date with advances in CRM technology and trends, and with competitor activity
We Offer:
• Unlimited career potential for those with drive
• Access to ideas, insight & network opportunities across the business
• Equity, Diversity & Inclusivity networks with Foxtons-funded social events
• Legendary Christmas Party & team nights out
• One paid work day a year to volunteer for a charity of your choice
• Wellbeing package including enhanced sick pay, free confidential counselling helpline, Mental Health First Aiders & access to a coaching platform
• Enhanced parental policies, including generous shared parental leave
• Pension scheme