Foxtons, London’s leading estate agency, is looking for a creative and driven Customer Marketing Executive to join our dynamic 13-strong marketing team.
In this role, you’ll help drive interest and engagement across our extensive property portfolio, with a focus on New Homes and Build-to-Rent developments. You’ll also collaborate on automated lifecycle, lead generation, and promotional campaigns to drive customer conversion.
Using our cutting-edge Customer Engagement Platform, you’ll create impactful campaigns across email, SMS, and in-browser channels to deliver measurable results.
Core Responsibilities:
• Create Engaging Digital Assets: Develop compelling marketing content across email, SMS, and in-browser to drive customer engagement.
• Audience Segmentation: Build and manage targeted customer segments to ensure communications reach the most relevant audiences.
• Cross-Team Collaboration: Work closely with Foxtons’ specialist teams to understand their objectives and deliver tailored marketing solutions.
• A/B Testing & Optimization: Lead and implement a robust testing program, including email features, targeting strategies, and personalization techniques.
• Best Practice Adoption: Utilise our Customer Engagement Platform to apply industry best practices in creative design, templates, tracking, testing, and reporting.
• Performance Analysis: Conduct post-campaign evaluations, generate insights, and present results to internal stakeholders to inform future strategies.