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CRM Executive

Location:
Chiswick Business Park
Department:
Marketing and Communications
Salary Details:
£22,000 - £26,000 dependant on experience
About The Role
We are currently recruiting for a CRM Executive to assist with the development and delivery of Foxtons marketing automation strategy. Sat within the Digital Marketing team, this is a newly created role and supports the Marketing Automation Manager and Head of Digital Marketing with various CRM support tasks, with a focus on email marketing. 

We’re looking for an intelligent and technically-minded marketer, with an appetite to apply and expand their CRM skills, to join a busy and dynamic team within London’s largest estate agency.
 
CORE RESPONSIBILITIES: 
 
Support the Marketing Automation Manager with delivering best-in-class CRM campaigns that support the sales teams, improve conversion rates and other key CRM metrics.
Support the ongoing day-to-day configuration, administration and optimisation of Foxtons marketing automation system.
Assist with tactical campaign creation and delivery, while understanding the impact on the overall multi-channel customer journey.
Edit and test HTML email templates to ensure all creative displays correctly on all devices.
Champion and implement CRM testing program including email features, targeting and personalisation.
Adopt best practice techniques within our marketing automation solution across creative, templates, tracking, testing and reporting.
Identify opportunities to increase revenue both within email, but also across other areas of digital marketing.
Perform regular post-campaign analysis and present performance back to internal stakeholders.
Manage customer segmentation and consent preferences to effectively deliver CRM activity in the most effective way.
About You
REQUIRED SKILLS & ATTRIBUTES:
 
Educated to degree level, ideally with a marketing focus 
Strong Microsoft Excel skills
High-attention to detail
Analytical thinker with a commercial mind-set
Passion for digital marketing
 
DESIRED SKILLS & ATTRIBUTES: 
 
Some experience in a CRM, digital marketing, or marketing automation role
Hands-on experience with a marketing automation platform or email service provider
Knowledge of HTML, CSS and email templates
Experience with CRM metrics and an understanding of how to report, interpret and optimize them
About The Company
At Foxtons, we’re famous for setting the standard in property. We do this by hiring brilliant people to help achieve our goal of being the best place for our customers to find their dream home or unlock the value of their property investment.

Over the last 30 years we’ve built a network of almost 60 branches and a strong operational infrastructure that enables our teams to achieve the highest standards in delivering exceptional service to our customers. Award-winning training ensures our teams have the strong local expertise that our customers expect from us, while our market-leading technology empowers all our staff to provide the best customer experience possible.